UK: +44 (0) 20 8874 3774
AU: +61 (0) 3 9005 3500
We were asked to devise a look and feel for their Price Match Promise across in store point-of-sale. We created a simple stamp and associated messaging that promises customers 'If you can find it cheaper, we'll beat it by 10%'. The promise has now been integrated into the new TV ads for the hugely successful Red Pencil Prices campaign.
Check out the new advert here
Audio Network needed a campaign to showcase their new 'contemporary soul' playlist. The brief was to 'think 60's soul, amazing vocals with a modern twist and retro feel'. We jumped straight onto it, cranked up the studio stereo and came up with a visual that the guys at Audio Network thought was totally in tune with the genre.
Click here to see for yourself and listen to some super soulful tracks.
The build up to the Square Mile Salute event 2012 got off to an impressive start last weekend. We were excited to see our distinctive logo alongside the chefs from the Academy of Culinary Arts, representatives of The City of London and soldiers from The Household Cavalry. The event is an annual gourmet extravaganza that raises money for war heroes and their families. We're now looking forward to getting our teeth into this year's promotional campaign – the 2012 event will feature a stunning selection of chefs including Raymond Blanc OBE, Philip Corrick and Mark Flanagan MVO.
Click here to see more of last year's campaign.
Click here (http://www.whippet.co.uk/projects/world-travel-market-campaign-2011/) to learn more about the campaign creative.
This week sees the launch of a new point-of-sale scheme for 1st Choice, the Aussie liquor superstore chain. The new style was created, tested and delivered over a period of just a few weeks and will run out to the full fleet of nearly 80 stores across Australia. The aim of the refresh is to increase customer awareness of value and generate a greater sense of theatre across the store. With a bold, simple use of both colour and type, we're hoping the scheme delivers results worth toasting over the Christmas period.
Audio Network, music specialists for the TV, film and advertising industries have launched their newly redesigned website in beta form. Our task was to blend inspirational style with practical usability and create a web experience that matches the new brand direction of our client. We're hoping it brings results that will be music to their ears.
The Wickes 'Red Pencil Prices' campaign is now in store. Backed by strong above-the-line activity the campaign is squarely focused on value and appears prominently across the store, in catalogue and online. We're delighted with the campaign and hope it ticks all the right boxes for Wickes.
