Pitch win! Carpetright here we come…

We’re excited to announce we’ve just won a three-way pitch for Carpetright’s below the line account.
We’ll be developing strategic and creative comms for their entire estate of 430 stores, including promotions, campaigns, value and brand. We’re already knee deep in some big projects so watch this space for updates!IMG_4980

Author

Sean Dwyer

A fresh new look for Iceland’s Bonus Card and Delivery service

Iceland_BonusCard_1

We’ve been busy giving Iceland’s delivery service and loyalty scheme a brand new look and feel, and are excited to see it launch this week!

Bonus Card gives customers the opportunity to load money onto a card to spend later, and offers a great way to save up and spread the cost for Christmas or a special occasion. It has the added ‘bonus’ that Iceland gives the customer £1 for every £20 they load onto the card. On top of this, cardholders get free Home Delivery when they spend over £20 in store. A great scheme indeed!

Iceland_BonusCard_2

We’ve given the proposition a new look and feel with a warmer graphic style and iconography, and simplified the messaging. With the new ‘more instant’ comms, there’s no doubting the ease of Iceland’s delivery proposition, and the great benefits Bonus Card gives.

Iceland_BonusCard_3

Author

Sean Dwyer

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