Top Gear Stunt Show campaign

Brief

After the success of Top Gear Live, the organisers felt it was the right time to launch a show at the world-famous Nürburgring in Germany. It was to be a breath-taking, action-packed event—and it needed a creative campaign to match. 

Solution

Our solution was a feature-led, visually exciting graphical approach which would immediately communicate what the audience could expect to see at the show.