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Boo! It’s that time of year again! We take a look at some of the novel ways retailers and brands are keeping the fright alive this year.

We explore innovative resale initiatives from retailers

We’ve been busy beavering away on a HOT new campaign for M&S Energy, and it’s live now! Helping customers to understand the value of M&S

We look at whether trends can survive the pandemic, or if the fashion industry will be changed forever.

We take a look at how subscriptions have become so popular with consumers and brands alike.

With the John Lewis Partnership announcing moves into private rented housing and rented goods, we take a look at what it takes for a brand to ‘pivot’ well…

The sexual wellness industry is booming. Let’s take a look at how retailers are getting in on the action.

Trolling and online bullying sucks; that’s something we can all agree on. But Superdrug is tacking the bullies head on…

From social firsts to reimagined apps, we take a look at the smartest mobile innovations of the summer.

We’ve been working with M&S to create and launch a whole new identity for their rewards scheme, from the logo and tone of voice to

Discover Black Pound Day, the monthly event created to get more people discovering and spending with black-owned businesses in the UK.

Two weeks ago, non-essential shops reopened in Britain – and it’s a brave new world out there. From traffic light systems to funny floor markings, we round up some of the creative ways retailers are adapting to socially-distanced, Covid-aware shopping.