Crafting a gin brand with bite
When the team at Nosferatu asked us to help them with the brand identity and packaging design for a new artisan gin, we couldn’t wait to sink our teeth into the project.
With the spirit of film noir running through its veins, the initial Nosferatu brand identity paid homage to the cult classic, with one of the most iconic images in cinema history: the moonlit shadow of the vampire count himself. Handcrafted typography within the shadowy figure hearkens back to classical Hollywood movie posters.
Our original Nosferatu design clawed in the accolades, snatching a Double Gold in the Sip Awards, Best Gin Bottle at the Australian Gin Design Awards, and a Gold in the Melbourne Design Awards.
“The new Wölf hand tool range is a fantastic addition to Total Tools stores and the brand design has an elegant, no nonsense style that stands out brilliantly on shelf and reflects the qualities of the product.”
General Manager Marketing, Total Tools
The project covered
Packaging design | Visual identity | Branding | Illustration